Magazines & newsletters

Whether for an internal or external audience, magazines and newsletters require a careful combination of different skills.

Our method

    01

    Consulting

  • Readership surveys

    How much do you really know about your readers’ habits and expectations? How attached are they to your communication tools? Have they moved from print to digital? So many questions that our quantitative and qualitative readership surveys will help you answer, before getting down to work.

  • Editorial stance & guidelines

    Together, we’ll build a dedicated editorial approach for your magazine or newsletter. By setting out editorial guidelines, everyone will be on the same page – from positioning to tone of voice and structure.

Deciding the architecture

    02

    Writing

  • Specialised journalists

    With wide-reaching experience in diverse sectors, our journalists and copywriters provide useful, carefully crafted information for your readers, while also promoting your expertise and projects.

  • Multilingual copywriting

    Our journalists and copywriters are ready to carry out interviews and write content in line with your brief. We’re just as comfortable writing in English as French. Other language combinations are also possible.

  • Proofreading & project management

    All the texts for your magazine or newsletter will be systematically proofread and edited by our editorial team to ensure the highest quality and coherence with your editorial guidelines. Production and validation flows will be kept under control tools like Trello, Google Doc and Microsoft.

Journalist sitting in the office

    03

    Production

  • Layout

    To show off your texts and attract the reader’s attention, our creative team will create a layout aligned your graphic universe while also ensuring the magazine is easy & enjoyable to read. The cherry on the top? Generating interest AND emotion.

  • Desktop publishing

    The layout isn’t a straitjacket! Each edition of your magazine needs to exist independently. Each article is unique space for expressing different ideas. With years of experience, our infographic designers will reinvent your magazine or newsletter every time.

  • Printing & routing

    Subject to frequent bids, our printing and routing partners guarantee the best quality/price ratio, while also respecting environmental regulations and guidelines.

Offset cmyk printer man quality control

Addressing the IT management of big companies, our magazine, CIOMag, includes in-depth features relating to digital transformation and the role of IT in piloting innovation. Thanks to Indexel’s journalistic approach, this information tool was warmly received by our target audiences.

Sophie Outters Marketing & Communications Manager

Our thematic dossiers have become reference documents for managers in the professions we target. Thanks to Indexel’s editorial expertise and efficiency, we were able to illustrate our expertise and skills for each sector of activity.

Cyril Carretero Marketing & Communications Director

We were able to rely on Indexel’s dedication and editorial know-how to cover our event. We wanted to make it memorable and continue the debate about the place of Artificial Intelligence in companies, and more widely, in society. With this publication, our objective was achieved.

Astrid Mayo Communications Manager

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