Build a new brand platform aligned with Finance Active’s new ambitions
Re-branding Finance Active
Client Finance Active
Project Brand Platform
How could we enhance Finance Active’s business development and growth, while reaching out to different markets?
Establish a solid brand platform as the basis for Finance Active’s new positioning.
Redefine brand territory with a new logo, graphic charter and editorial guidelines
Redesign Finance Active’s website to drive the new digital strategy
A few figures
-month mission to fully implement the project
website bounce rate divided by 3
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